Our Story

Old Wits, New Tech

UPPF is a global leader in automotive films, trusted in more than 85 countries. Specializing in Paint Protection Film (PPF) and advanced thin-film solutions, our products achieve the 'Golden Ratio' of innovation: balancing cutting-edge performance with smart value.

Proven Record

Smart Tech

Global Reach

Sold in 80+ countries, UPPF pairs worldwide scale with on-the-ground expertise. Our leadership has built and managed premium dealerships across 3 continents, so every program lands with dealer-grade standards, training, and support.

We design programs that start at car dealerships (BMW, Mercedes, Toyota, Honda and more) and carry through daily driving. UPPF’s dealership expertise ensures smooth onboarding, installer confidence, and happy customers globally.

Our network spans 3 continents, guided by leaders who’ve grown and managed retail sales floors, PDI partnerships, and aftersales at scale. UPPF brings big-league discipline to local teams.

1996

Our Roots

Revolutionized the window tint industry by introducing a high-performance, high-clarity (70% VLT) film as a premium offering for cars.

2003

Groundbreaking Methods

Implemented a 7-step experiential sales process to showcase the film's unique qualities and performance, a first in the industry. Pioneered the establishment of premium, fully equipped outlets and created an installer training academy.

2016

Car Dealer Partnerships

By this time, we had achieved numerous milestones, including establishing over 1,000 dealers and forming Pre-delivery Installation (PDI) Partnerships with more than 300 car dealerships, including Audi, BMW, Mercedes, Toyota, and Honda in many countries.

2017

UPPF at SEMA

Introduced Paint Protection Film at SEMA, one of the first brands to offer colored TPU technology as a improved alternative to vinyl wraps. Started in-house production facility.

2020

UltraFilmCut

With the rapid commoditization of PPF manufacturing globally, UPPF started its pivot towards Design and Distribution. Launched improved UltraFilmCut software, and established USA Houston office in 2023.

2024

Ready to Race

Shifted to a more agile business model. Established Singapore HQ in 2025 to drive global expansion, with refreshed branding that highlights Platicoat's technological foundations in biomimicry.